The value-first PDP
For a premium price: show the cost per day and the saving on a bigger supply, then compare. A whole product section on our made-up brand, built from 6 handbook patterns and 2 of our experiments.
Live. Tap any part to find it here.
Three check bullets
Three short bullets, each with one word in bold.
See it in the handbook →Price per night, before the price
Most shoppers see $27.20 and flinch.
Try the experiment →Household tiers
Nobody wakes up wanting "3 bottles."
Try the experiment →Price in the button
The chosen price sits in the button ('Purchase for $49'). Buying once is a quieter outline button below.
See it in the handbook →Certification icons
A row of icons for testing and diet facts: third-party tested, vegan, gluten-free.
See it in the handbook →| Us | Typical | |
|---|---|---|
| Vitamin C | 1,000 mg | 250 mg |
| Zinc | 20 mg | 5 mg |
| Sugar | 0 g | 4 g |
| Per serving | $1.65 | $2.10 |
Spec table with real numbers
Doses and prices side by side with a typical product.
See it in the handbook →Guarantee box under the button
A small box under the button with the guarantee in one line and its real terms.
See it in the handbook →FAQ with the first answer open
An FAQ named after the product, with the most important answer already open.
See it in the handbook →Want one idea made for your product page?
Book a free call. Bring your page; I’ll bring the idea, the buyer it’s for and the test to run.